MGT 4343 eBusiness Strategies

A comprehensive overview to the concepts of e-Business Strategies is presented. The concept of e-Business Strategy is a strategic managerial approach that is required to achieve the main scope, goals and targets of the e-Business domain. Additional in-depth discussion for the planning and implementation of key strategies for the successful e-business is reviewed.

Credits

3

Prerequisite

MGT 3353 OR BMKT 3353