Undergraduate Edition 2020-2021

Business Administration - Concentration in Marketing and MIS, B.S.

Curriculum

A. General Education Requirements (35 hours)

The following General Education courses are required for the major.

ECON 201Principles of Economics I

3

ECON 202Principles of Economics II

3

SPCH 314Public Speaking

3

MATH 115College Algebra

3

OR

MATH 118Precalculus

3

OR

MATH 165Calculus of Single Variable I

4

B. Major Requirements (48 hours)

1. Core Courses (45 hours)

BUAD 115Introduction to Business

3

ACCT 210Financial Accounting

3

ACCT 220Managerial Accounting

3

BFIN 311Principles of Finance

3

BUAD 200Business Communication

3

BUAD 240Ethics

3

BMIS 380Management Information Systems II

3

BUAD 241Business Law

3

BUAD 360Quantitative Methods for Business and Economics

3

BUAD 455Strategic Management

3

BUAD 490Internship I

3

ECON 260Business/Economics Statistics I

3

MNGT 221Principles of Management

3

MRKT 231Principles of Marketing

3

BUAD 190Management Information Systems I

3

2. Core Electives (3 hours)

Select one course from each of the pairings of courses below
BUAD 456International Business

3

OR

ECON 455International Economics

3

OR

BFIN 455International Financial Management

3

C. Related Area Requirements (3 hours)

PSY 212General Psychology

3

D. Concentration Requirements (24 hours)

1. Concentration Core (12 hours)

MRKT 332Consumer Behavior

3

MRKT 432Marketing Management

3

BMIS 386Business Systems Analysis and Design

3

BMIS 489Project Management

3

2. Concentration Electives (12 hours)

Please select 12 credits from below (at least 6 credits from BMIS/BUAD and 6 credits from MRKT).
BMIS 475Database Design and Management

3

BMIS 425IT and Cyber Security Management

3

BUAD 341Management Concepts for Project Managers

1

BUAD 342Technical Writing for Project Managers

1

BUAD 343Experiential Learning in Project Management

1

BMIS 398Special Topics in Management Information Systems

3

BUAD 423E-Commerce

3

MRKT 333Sales

3

MRKT 331Advertising and Promotion

3

MRKT 398Special Topics in Marketing

3

MRKT 431Retailing

3

BMIS 485Business Intelligence and Analytics

3

MRKT 365Marketing Research

3

E. Free Electives (10 hours)

Total Credit Hours: 120

B. S. Degree in Business Administration Suggested Curriculum Guide for Concentration in Marketing and MIS

Freshman Year

First Semester

UNIV 110Freshman Seminar I

1

HLTH 185Health Concepts

2

ENGL 102Composition I

3

BUAD 115Introduction to Business

3

Social & Behavioral Sciences A

3

MATH 115College Algebra

3

OR

MATH 118Precalculus

3

OR

MATH 165Calculus of Single Variable I

4

Total Credit Hours:15

Second Semester

UNIV 120Freshman Seminar II

1

ENGL 103Composition II

3

Science Elective with Lab

4

Physical Education Activity

1

ECON 201Principles of Economics I

3

BUAD 190Management Information Systems I

3

Total Credit Hours:15

Sophomore Year

First Semester

ACCT 210Financial Accounting

3

BUAD 200Business Communication

3

Humanities & Fine Arts (A) 1

3

SPCH 314Public Speaking

3

ECON 202Principles of Economics II

3

Total Credit Hours:15

Second Semester

(Free Elective I not required if took MATH 165)
ACCT 220Managerial Accounting

3

BUAD 241Business Law

3

PSY 212General Psychology

3

ECON 260Business/Economics Statistics I

3

Humanities & Fine Arts B

2

Free Elective 1

1

Total Credit Hours:15

Junior Year

First Semester

MRKT 231Principles of Marketing

3

BMIS 380Management Information Systems II

3

BFIN 311Principles of Finance

3

MNGT 221Principles of Management

3

Free Elective 2

3

Total Credit Hours:15

Second Semester

BUAD 360Quantitative Methods for Business and Economics

3

BUAD 240Ethics

3

MRKT 332Consumer Behavior

3

BMIS 386Business Systems Analysis and Design

3

Concentration Elective 1

3

Total Credit Hours:15

Senior Year

First Semester

BUAD 490Internship I

3

BMIS 489Project Management

3

MRKT 432Marketing Management

3

BUAD 456International Business

3

OR

ECON 455International Economics

3

OR

BFIN 455International Financial Management

3

Total Credit Hours:15

Second Semester

BUAD 455Strategic Management

3

Concentration Elective 2

3

Concentration Elective 3

3

Concentration Elective 4

3

Free Elective 4

3

Total Credit Hours:15

Total Credit Hours: 120

Select 12 credits from below (at least six credits from BMIS/BUAD and six credits from MRKT) to fulfill Concentration Electives:
BMIS 475 Database Design and Management
BMIS 425 IT and Cyber Security Management
BUAD 341 Management Concepts for Project Managers
BUAD 342 Technical Writing for Project Managers
BUAD 343 Experiential Learning for Project Management
BMIS 398 Special Topics in Management Information Systems
BUAD 423 E-Commerce
MRKT 333 Sales
MRKT 331 Advertising and Promotion
MRKT 398 Special Topics in Marketing
MRKT 431 Retailing
BMIS 485 Business Intelligence and Analytics
MRKT 365 Marketing Research