CRIJ 6306 Crisis Communication in Critical Operations
This course examines how communication tactics are crucial to critical operations and management. Students will learn how to use crisis and tactical communication to help prevent conflict from turning into a crisis, strategically plan ahead for a potential crisis, and strategies for dealing with a crisis after it has become public. Students will learn to develop planning and public service approaches to the prevention of, preparedness for, response to, recovery from, and review of emergencies and critical incidents. The course also includes knowledge of social and individual behaviors that serve as a foundation for understanding how people act during a crisis, how behavioral changes may save lives and property, and how risks are or should be communicated at every critical stage. Students will build the analytical and risk assessment skills needed to create strategic crisis communication plans and tactics.