Marketing (Minor)

The Marketing Minor is an excellent complement for all majors interested in marketing or social media positions in fast-growing organizations. Any major and minor combination may double-count two core courses but must have three unique electives.

Minor Requirements:

Required Courses

BUS 100	Introduction to Business and Management	4
BUS 250	Principles of Marketing	4

Electives

Students should choose three electives from the following courses.

 

BUS 221	Project Management	4
BUS 218	HR for Everyone	2
BUS 219	HR for Managers	2
BUS 230	Why We Buy	4
BUS 231	Brand Management	4
BUS 232A	Intro to Advertising	4
BUS 251	Digital Marketing	4
BUS 270	Business Analytics	4
BUS 335	Marketing Research	4