Sports Communication and Media Major
The Sports Communication and Media (SCM) major is specifically designed from a humanities tradition to blend together the theory and practice of studying sports media, and to capitalize on Sacred Heart University’s ideal geographic location in the heart of the US sports media industry. Students will receive intensive training in the art and craft of digital storytelling across multiple media platforms from traditional television to contemporary digital media as they move through a program designed to produce responsible and participatory citizens with well-developed critical thinking skills. Through the program’s emphasis on a hands-on curriculum, SCM majors will learn the advanced twenty-first century professional skills necessary to communicate effectively across a variety of media platforms.
Program Requirements
The major in Sports Communication and Media consists of 51 credit hours - 11 required courses (33 credits) and 18 elective credits:
Required Courses for Major in Sports Communication and Media
| CM 101 | Introduction to Media Culture | 3 |
| CM 102 | Introduction to Media Production | 3 |
| CM 128 | History of Sports Media | 3 |
| CM 252 | Sport, Communication & Culture | 3 |
| CM 272 | Sports Broadcasting I | 3 |
| CM 274 | Contemporary Sports Broadcasting | 3 |
| CM 276 | Digital Editing | 3 |
| CM 301 | Advanced Seminar in Communication | 3 |
| CM 397 | Senior Project I | 3 |
| Total Credit Hours: | 33 |
Elective Course Requirements
Six (6) CMS elective courses are required. Three (3) of these must be in media production courses and three (3) must b in media history or theory.
Production Courses
Choose 3 courses from the below:
| CM 211 | News Writing & Reporting I | 3 |
| CM 221 | Digital Film & Video Production I | 3 |
| CM 222 | Television Studio Production I | 3 |
| CM 224 | Democratic Technologies | 3 |
| CM 225 | Multimedia Field Production | 3 |
| CM 226 | Magazine Production I | 3 |
| CM 227 | Advertising & PR Writing | 3 |
| CM 229 | Photojournalism | 3 |
| CM 230 | Digital Publications | 3 |
| CM 231 | Introduction to International Field Production | 3 |
| CM 241 | Comics & Animation | 3 |
| CM 258 | Social Media Strategy | 3 |
| CM 271 | TV News Production I | 3 |
| CM 277 | Screenwriting | 3 |
| CM 278 | Broadcast News Reporting | 3 |
| CM 300 | Special Topics in Multimedia Production | 3 |
| CM 311 | News Writing & Reporting II | 3 |
| CM 321 | Advanced Topics in Film & TV Production | 3 |
| CM 325 | Visual FX & Motion Graphics | 3 |
| CM 326 | Magazine Production II | 3 |
| CM 356 | Advertising & PR Campaigns | 3 |
| CM 396 | Internship | 1-6 |
| Total Credit Hours: | 9 |
History and Theory Courses
Choose 3 courses from the below:
| CM 121 | History of Film I | 3 |
| CM 122 | History of Film II | 3 |
| CM 123 | History of Film III | 3 |
| CM 124 | History of Broadcasting | 3 |
| CM 125 | History of Journalism | 3 |
| CM 126 | History of Advertising & Public Relations | 3 |
| CM 201 | Art of the Moving Image | 3 |
| CM 212 | Media Literacy | 3 |
| CM 251 | Studies in Self-Help Books | 3 |
| CM 253 | Digital Culture | 3 |
| CM 254 | Media & Democracy | 3 |
| CM 256 | Magazines & Body Image | 3 |
| CM 257 | Women & Advertising | 3 |
| CM 299 | Special Topics in Communication & Media Studies | 3 |
| CM 351 | Women in Film & Television | 3 |
| CM 353 | National Cinemas | 3 |
| CM 354 | Film & Television Genres | 3 |
| CM 355 | Film & Television Directors | 3 |
| CM 357 | Studies in Advertising and PR | 3 |
| Total Credit Hours: | 9 |
Total Credit Hours: 51