Mass Communication, BS

Requirements for the BS in Mass Communication

General Education Core 41 hours

Mass Communication Major 30 hours

Must take the one-hour workshop three times

MCM 1101	Shield Media Workshop	1
MCM 1101	Shield Media Workshop	1
MCM 1101	Shield Media Workshop	1

Take all of the following:

MCM 2013	Intro to Mass Communication	3
MCM 2513	Media Writing	3
MCM 3003	Media and Society	3
MCM 3013	Mass Communication Theory	3
MCM 3113	Digital Media Strategies	3
MCM 4113	Media Law	3
MCM 4893	Media Internship	3
MCM 4943	Media Ethics	3
MCM 4953	Capstone Seminar in Mass Communication	3

MCM 3013 and MCM 3113 are only offered online. MCM 4953 is a hybrid course.

Track Options for an On-Campus Mass Communication Major

Electives 19 hours

Integrated Media Track

Students who completed a program at Specs Howard prior to August 2021 will have the option to pursue a Mass Communication major with a track in Graphic Design, Broadcast, and Digital Media if they enroll at Rochester University during the 2021-2022 academic year.

 

MCM 2613	Introduction to Public Relations	3
MCM 2833	Digital Photography	3
MCM 3223	Editing and Content Management	3
MCM 3423	Video Storytelling	3
MCM 3513	Public Relations Media Techniques	3
MCM 3523	Publication Design	3
MCM 3723	Advanced Media Writing	3
MCM 4323	Media Campaigns	3
MKT 2503	Principles of Marketing	3
MKT 3543	Integrated Marketing Communications	3
Total Credit Hours:		30

MCM 2613, MCM 3513, and MCM 4323 are only offered online.

Total Credit Hours: 120