Sport Management Area - Bachelor of Arts

The mission of the sport management program is to offer high quality educational experiences to cultivate students' sport management, marketing, communication and financial skills. These skills are developed in an environment that promotes sound decision-making based on social, psychological and international foundations, recognized management principles, as well as the ethical and legal impact of such decisions. The skills developed provide students with the opportunity to analyze, synthesize and communicate information in a dynamic global sport industry.

Program Competencies

The student will demonstrate competencies in the following areas:

  1. Demonstrate an understanding and application of sport management content and concepts.
  2. Demonstrate an understanding of other disciplines and how they relate to sport management.
  3. Demonstrate the ability to be an effective decision maker in the sport business process.
  4. Demonstrate the skills and techniques (including technology) needed for a successful career in sport management.
  5. Demonstrate the knowledge and activities necessary to serve a diverse sport consumer population.
  6. Demonstrate the knowledge and skills necessary to effectively manage a sport or physical activity organization.
  7. Demonstrate appropriate communication skills, both written and verbal, with various sport management constituencies.
  8. Demonstrate the ability to evaluate sport or physical activity programs, products and services.
  9. Demonstrate the ability to work effectively as an individual and as a member of a team.

These competencies align with the NASPE/NASSM Sport Management Program standards.

Assessment

Senior capstone course 

Program Requirements

General Education

SPMT 499CSenior Capstone

3

Total Credit Hours:36

Refer to the General Education section for a complete listing of general education requirements for the University.

Area Requirements

Core Electives Requirements

Choose 21 hours from the following list based on their interests and career objectives.

ACCT 281Principles of Financial Accounting

3

BBA 261Business Law and Regulations

3

BBA 295Business Communication

3

CIS 311Management Information Systems

3

ECON 201Principles of Macroeconomics

3

ECON 202Principles of Microeconomics

3

MNGT 201Principles of Management

3

MNGT 311Human Resource Management

3

MNGT 362The Legal Environment and Business Practices

3

MNGT 417Management and Marketing of Public and Nonprofit Organizations

3

MNGT 465Organizational Behavior

3

MKT 204Marketing

3

MKT 340E-Marketing and Social Networking

3

MKT 354Consumer Behavior

3

COMS 290Conflict and Communication

3

COMS 333Social Media and Community

3

COMS 340Event Planning and Public Relations

3

COMS 382Public Relations Principles

3

CVM 492Media Law and Ethics

3

Total Credit Hours:21

Sport Management Requirements

SPMT 100Introduction to Sport Management

3

SPMT 102Diversity in Sport and Physical Activity

3

SPMT 200Management of Sport and Physical Activity Programs

3

SPMT 204Sport Finance

3

SPMT 206Ethics in Sport and Physical Activity

3

SPMT 304Sport Economics

3

SPMT 307Sport Marketing

3

SPMT 309Risk Management in Sport and Physical Activity

3

SPMT 310Governance in Sport

3

SPMT 380Media Relations in Sport and Physical Activity

3

SPMT 402Planning, Designing, and Managing Sport and Physical Activity Facilities

3

SPMT 430Sport in a Global Society

3

SPMT 450Field Experience Preparation

3

SPMT 471Sport Management Internship

12

SPMT 480Legal Aspects of Sport Physical Activity

3

SPMT 481Employee Service Management in Sport and Physical Activity Settings

3

SPMT 482Current Issues in Sport Management

3

Total Credit Hours:60

Free Electives

Students may wish to take SPMT 476. This course is not part of the 60-hour sports medicine requirements, but can be used as a general elective.

Total Credit Hours:3

Total Credit Hours: 120