Goal 6: Enrollment, Retention and Graduation Rate Gains

We will recruit, retain and graduate a diverse student body.

Objective 1: Strengthen efforts to recruit, educate, retain and graduate a diverse body of undergraduate students in four years.

Key Strategies:

  • Clearly distinguish MSU undergraduate program experiences from competitors through coordinated internal/external messages/communications according to a strategic media relations and advertising campaign.
  • Develop online, hybrid and flexible high-demand undergraduate programs to serve the diverse needs of current and prospective students.
  • Revise and update the Strategic Undergraduate Enrollment Management Plan based upon identified areas of growth.
  • Develop an Accelerated Degree Completion Plan with student incentives.
  • Expand, promote and document the undergraduate research/creative production experiences and mentorships.
  • Review scholarship opportunities and/or tuition discounting strategies to encourage retention and timely completion of degrees.

Objective 2: Strengthen the capacity of graduate and professional programs to recruit, educate and graduate a diverse body of graduate students.

Key Strategies:

  • Clearly distinguish MSU graduate program experiences from competitors through coordinated internal/external messages/communications according to a strategic media relations and advertising campaign.
  • Revise and update the Strategic Graduate Enrollment Management Plan based upon identified areas of growth.
  • Develop online, hybrid and flexible high demand graduate programs to serve the diverse needs of current and prospective students.
  • Examine the feasibility of competitive graduate tuition rates and setting differential program tuition rates based upon discipline.
  • Explore competitive graduate assistant stipend and tuition remission program.
  • Explore strategies to support completion of graduate degree programs.

Objective 3: Strengthen and integrate support services for a diverse student body.

Key Strategies:

  • Provide one-stop student services on all campuses and online delivery.
  • Review staffing/structure for regional campuses.
  • Provide IT infrastructure to address campus needs.
  • Develop a continuous improvement plan for college student services centers.
  • Develop an organization and processes for continuing education.
  • Identify and align all student support services/resources across campus.

Objective 4: Provide a student-centered environment that actively engages students in and out of the classroom.

Key Strategies:

  • Strengthen efforts to meet needs of residential and non-residential students.
  • Increase awareness and early participation in academic and non-academic student organizations.
  • Expand opportunities for students to participate in peer-mentoring activities.
  • Encourage faculty to expand opportunities for students to participate early in research, learning communities and service learning.
  • Increase freshmen and sophomore student participation in international and national experiences.
  • Explore scholarship or student employee models that encourage better engagement of students with faculty and staff.

Objective 5: Focus the University community on the need to support retention efforts.

Key Strategies:

  • Improve recognition of faculty, staff and students participating in activities that engage students in and out of the classroom
  • Evaluate the impact of General Education on student adjustment and explore options to improve.
  • Identify needs of first-year students and address through first-year experiences.
  • Explore strategies to recognize and reward units/programs who increase student retention.
  • Develop appropriate guidelines and support structure to meet customer service standards in all units.
  • Improve communication between advisor, faculty, parent/guardian and support staff with a focus on being more student-centered.

Objective 6: Close the gaps between identified groups and the majority of undergraduate students.

Key Strategies:

  • Identify and address risk factors for each of the gap groups.
  • Explore strategies to integrate or cross-train financial aid staff with student service centers staff.
  • Enhance programs that support preparation at the high school level.
  • Identify students in gap groups, and develop specific strategies to support them.

Objective 7: Strengthen efforts to recruit, retain and graduate transfer students.

Key Strategies:

  • Develop online, hybrid and flexible high-demand programs to serve the diverse needs of current and prospective transfer students.
  • Implement dual-enrollment program with all KCTCS schools that includes dual advising.
  • Update and manage articulation agreements and curriculum maps to facilitate transfer of KCTCS students.
  • Explore creative tuition models to attract transfer students.
  • Review program courses/requirements to determine if there are roadblocks for transfer students that can be removed.

Enrollment, Retention and Graduation Rate Gains: Key Performance Measures

Enrollment Growth:

  • Number of undergraduate students enrolled
  • Number of graduate students enrolled
  • Number of international students enrolled
  • Number of undergraduate underrepresented minority students enrolled
  • Number of graduate underrepresented minority students enrolled
  • Number of KCTCS transfer students enrolled (first-time transfer and number of students transferring credit in an academic year)
  • Number of underrepresented minority KCTCS transfer students enrolled
  • Total number of transfer students enrolled (number of first-time transfers in an academic year)

Retention:

  • GRS Cohort: Retention rate of FTFR students cohort group
  • GRS Cohort: Retention rate of FTFR students admitted with developmental needs
  • GRS Cohort: Retention rate of FTFR students in low income group
  • GRS Cohort: Retention rate of underrepresented FTFR students
  • GRS Cohort: Retention from 2nd to 3rd year (include URM)
  • GRS Cohort: Retention from 3rd to 4th year (include URM)
  • Net direct cost
  • Average ACT score of incoming freshmen

Graduation Rates:

  • 4, 5 and 6-year graduation rate of bachelor’s degree seeking students
  • Graduation rate for associate degree-seeking students
  • Bachelor’s graduation rate gap - low income
  • Bachelor’s graduation rate gap - underprepared
  • Bachelor’s graduation rate gap - underrepresented minority