MKT 419 SALES MANAGEMENT

The sales management course is an analysis of professional selling practices with emphasis on the selling process and sales management, including the development of territories, determining potentials and forecasts, and setting sales quotas. Students also learn how salespersons are recruited, trained, motivated and evaluated in a global economy.

Credits

4 sh

Prerequisite

MKT 311.

Offered

Offered fall and spring.