MGT 3343 e-Business Model Development

A comprehensive introduction to the concepts of e-Business Model Development is presented. The concepts of e-Business models will be presented that are required to achieve the e-Business goals and targets. Additional discussion for the development, management and maintenance of a successful e-business is reviewed. A Customer Relationship Management System and the Supply-Chain Management System related to e-Business will also be explored.

Credits

3

Prerequisite

BMGT 3340 OR MGT 3340