The Bachelor of Business Administration prepares graduates for a wide range of managerial positions in business, government and nonprofit organizations. Business administration students acquire fundamental as well as practical and professional skills in all phases of business, including decision-making and problem-solving. The program also provides a strong liberal arts component that develops communications skills, information literacy, abstract thinking and critical analysis and fosters historical, political and social awareness.
The Bachelor of Business Administration program offers concentrations that enable students to tailor their degrees to their careers and educational goals. Concentrations are available in:
Disclaimers
Also available is a Master of Business Administration.
Strayer business programs create value for students by providing a flexible, innovative and career-focused experience to maximize their economic mobility and empower them to succeed in business. The Strayer University Bachelor of Business Administration degree program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP), 11520 West 119th Street, Overland Park, KS 66213, 913.339.9356.
Requirements
Major
Concentration
Students must choose one of the Concentration Components listed to complete the Bachelor of Business Administration.
General Education Core
| CIS 101 | Navigating a Digital World | |
| COM 100 | Communication at Work | |
| COM 200 | Communication: The Key to Working Together | |
| ECO 110 | Taking Charge of Your Economic Future | |
| ENG 116 | Discover the Writer in You | |
| ENG 201 | The Power of Persuasion | |
| HIS 110 | U.S. History: Learn from the Past, Prepare for the Future | |
| HUM 201 | Exploring Cultures: Adapting in a Global World | |
| MAT 110 | Using Math to Inform Your World | |
| MAT 210 | Data-Driven Decisions | |
| PHI 201 | Thinking it Through | |
| PSY 101 | Smarter Decisions through Psychology | |
| SCI 201 | Unlocking the Secrets of Science and Innovation | |
| SCI 110 | Introduction to Physical Science | |
| SCI 115 | Introduction to Biology | |
| SOC 101 | The Story of Us: Embracing Diversity and Collaboration | |
| WRK 100 | Preparing for the Future of Work | |
| Total Credit Hours: | 76.5 |
Electives
These courses are selected in consultation with a dean, advisor or coach. Students attending an Arkansas campus must take a minimum of three upper-level courses (13.5 credits at the 300 or 400 level) to satisfy the Electives requirement. Within this component it is possible for students to develop a minor in a second area of study (see Minors).
All courses are 4.5 quarter credit hours.
Concentration Requirements
Acquisition and Contract Management Concentration
The Acquisition and Contract Management Concentration prepares students to establish and administrate equitable pricing and procurement processes. Students will learn legal and regulatory guidelines to support strategies for developing, negotiating and administrating contracts at the local and federal government levels. Students will develop the skills and abilities for careers working in a government setting.
| BUS 315 | Cost and Price Analysis | |
| BUS 319 | Principles of Federal Acquisition and Contract Management | |
| BUS 330 | Contract Administration and Management | |
| BUS 340 | Contract and Purchasing Negotiation Techniques | |
| OR | |
| BUS 375 | Project Management | |
| LEG 440 | Procurement and Contract Law | |
| Total Credit Hours: | 22.5 |
Entrepreneurship Concentration
The Entrepreneurship Concentration teaches students to develop critical thinking and decision-making skills to identify new business opportunities. Students will learn to create a business plan to raise capital to fund business ventures. Students will be prepared to organize, plan, manage and control the functions of the business to accelerate business growth.
| BUS 313 | Introduction to Entrepreneurship | |
| BUS 363 | Technology and Innovation in Entrepreneurship | |
| BUS 435 | Management and Growth in Entrepreneurship | |
| BUS 463 | Entrepreneurship Feasibility and Analysis | |
| FIN 317 | Financing Entrepreneurships | |
| Total Credit Hours: | 22.5 |
Finance Concentration
The Finance Concentration develops student knowledge of theory and practice of financial decision making. Students will learn the role/risk of the financial institution and the sources and uses of funds. Students will be able to use financial tools to analyze investment risk and rewards in a variety of financial markets. Students will be prepared for careers in a variety of settings, including banks, financial firms, small business and corporation.
| ECO 320 | Money and Banking | |
| FIN 320 | Investments | |
| FIN 350 | Financial Markets and Institutions | |
| FIN 355 | Financial Risk Analysis | |
| FIN 405 | Advanced Financial Management | |
| Total Credit Hours: | 22.5 |
Health Services Administration Concentration
The Health Services Administration Concentration prepares students to understand various roles and functions of business in a healthcare setting. Students will learn about the aspects of human resources, marketing, data quality and systems, policy, regulations and laws applicable to the field of healthcare. Students will be prepared for careers in clinical, hospital, non-profit and corporate settings.
| HSA 300 | Health Services Organization Management | |
| HSA 305 | Health Services Marketing | |
| HSA 315 | Health Information Systems | |
| HSA 320 | Healthcare Human Resource Management | |
| HSA 405 | Healthcare Policy and Law | |
| Total Credit Hours: | 22.5 |
Human Resource Management Concentration
The Human Resources Management Concentration will examine the roles and functions of human resources professionals. Students will focus on staffing, development planning, compensation and global human resources management. Students will be prepared for careers seeking human resources professionals in a variety of industries.
| BUS 310 | Human Resource Management | |
| BUS 325 | Global Human Resource Management | |
| BUS 335 | Staffing Organizations | |
| BUS 407 | Training and Development | |
| BUS 409 | Compensation Management | |
| Total Credit Hours: | 22.5 |
Management Concentration
The Management Concentration will support students with developing the fundamental skills of management. Students will learn how to determine and set the tone for organizational behaviors, management of human capital, projects and operations. Students will be equipped to work in small, medium and large organizations
| BUS 310 | Human Resource Management | |
| BUS 375 | Project Management | |
| BUS 402 | Small Business Management | |
| BUS 430 | Operations Management | |
| ITB 300 | Fundamentals of Global Management | |
| Total Credit Hours: | 22.5 |
Marketing Concentration
The Marketing Concentration explores the essentials of marketing. Students will learn to understand consumer behaviors, how to market products to a target audience, and develop effective pricing strategies for products and services. Students will be prepared for careers in any industry seeking marketing professionals.
Project Management Concentration
The Project Management Concentration will focus on the essential skills of a project manager. Students will be prepared to support human capital with reaching project goals and milestones. The student will learn to manage project contracting, procurement, and develop methods for managing project risk. Students will be equipped to serve in roles where project management skills are needed within the business.
| BUS 375 | Project Management | |
| BUS 377 | Managing Project Risk | |
| BUS 380 | Managing Project Teams | |
| BUS 419 | Project Estimating and Budgeting | |
| BUS 437 | Project Procurement Management | |
| Total Credit Hours: | 22.5 |
Retail Management Concentration
The Retail Management Concentration teaches students essential skills to be leaders in the retail industry. Students will learn strategic management and branding communication strategies. The student will be prepared to develop a marketing strategy and to develop effective pricing strategies. This concentration equips students to pursue careers in the retail industry.
Social Media Marketing Concentration
The Social Media Marketing Concentration prepares students to conduct appropriate research to launch a social media campaign. Students will learn the dynamics that influence customer behaviors and learn about the social media tools that can be used to connect with targeted customers to execute a successful social media campaign. Students will be able to seek careers in small, medium and large companies seeking social media marketing professionals.
| MKT 305 | Consumer Behavior | |
| MKT 325 | Social Media Marketing | |
| MKT 330 | Marketing Research and Digital Analysis | |
| MKT 465 | Social Media Strategy | |
| MKT 478 | Social Media Campaign | |
| Total Credit Hours: | 22.5 |
All courses are 4.5 quarter credit hours.
Total Credit Hours: 180.0