Entrepreneurship
Associate of Science
Associate of Applied Science
Certificate
School: Business and Professional Studies
Dean: George Repic, grepic@sunyrockland.edu
Program Director: James Tappan, jtappan@sunyrockland.edu
Support Staff: Diane Mena, dmena@sunyrockland.edu
Location: Academic II, Room 2337, Phone: 845-574-4330
Degrees Offered:
Program Goals:
A degree in Entrepreneurship provides students with a solid broad-based foundation in business, accounting, marketing and other related areas. The program will instill an appreciation and awareness of the racial, ethnic and gender issues in today’s business world, enhance the student’s personal and professional development, and encourage active informed citizenship and leadership.
Program Learning Outcomes:
Upon successful completion of this program, students will be able to:
- Analyze customer groups and develop a plan to identify, reach, and keep customers in a specific target market.
- Analyze the effect of cultural differences, export/import opportunities, and trends on a entrepreneurial venture in the global market place.
- Use the financial concepts and tools needed by the entrepreneur in making business decisions.
- Develop a business plan.
- Utilize information and technology tools to conduct business effectively and efficiently.