BUS 215 E-Commerce

Using a managerial perspective, this course will introduce the student to the theory and practice of starting and conducting a business online. Strategies, online business models, tools, technologies, and the considerations involved with transacting business online will be covered as well as the ever-increasing use of social media, m-commerce, and issues relating to privacy, security, ethics, culture, and the law.

Hours

3 Credits, 3 Hours