Mass Communication (Accelerated Program), BS

Requirements for the BS in Mass Communication – Accelerated Learning

General Education Core 38 hours

(The Diversity general education requirement is covered in the major by COM 3533.) 

 

Accelerated Mass Communication Major 30 hours

MCM 2013	Intro to Mass Communication	3
MCM 2513	Media Writing	3
MCM 2613	Introduction to Public Relations	3
MCM 3003	Media and Society	3
MCM 3013	Mass Communication Theory	3
MCM 3113	Digital Media Strategies	3
MCM 3513	Public Relations Media Techniques	3
MCM 4113	Media Law	3
MCM 4943	Media Ethics	3
MCM 4953	Capstone Seminar in Mass Communication	3

MCM 2513 Media Writing is a 16-week online course.

Track options: select one of the following

The track requirement is waived for transfer students who have completed an approved associate degree or certificate in a Mass Communication field.

Film Production Track

A Film Production Track is available through the Motion Picture Institute (MPI).

Total Credit Hours:

29

Marketing Communication Track 21 hours

 

BUS 3003	Business Communication	3
COM 3533	Intercultural Communication	3
MCM 4323	Media Campaigns	3
MKT 2503	Principles of Marketing	3
MKT 3533	Consumer Behavior	3
MKT 3543	Integrated Marketing Communications	3
SEN 3003	Case Studies in Social Enterprise	3

Electives 31 hours

Total Credit Hours: 120