Marketing Operations, CCC
Program Summary
The purpose of this program is to prepare students for employment as advertising and display specialists; marketing, advertising, public relations manager; public relations specialists or to provide supplemental training for persons previously or currently employed in these occupations.
The courses in this certificate program are also part of the Business Administration AS to BS Transfer Program―Associate in Science. Students need to contact the Admissions and Student Records office to apply for their certificate. After receiving their certificate, students are encouraged to continue their education by completing the courses in the AS degree.
Federal CIP Code: 521401
Florida CIP Code: 0252140111
Admission Information
Admission to a College Credit Certificate program does not require admission to a degree program; however, students enrolled in these programs may opt later to apply to a degree program because many of the required courses are the same.
To be admitted to a College Credit Certificate program, students must ensure the following documents have been received by the Admissions and Student Records office:
- A PHSC Application for Admission indicating the intent to pursue a college credit certificate.
- An official high school transcript indicating graduation with a standard high school diploma or a Certificate of Completion-CPT eligible (excluding limited access certificates); or an official transcript of GED scores indicating receipt of a high school equivalency diploma. Note: Students who have received special diplomas are not eligible for admission to some College Credit Certificate programs.
- An official transcript from each U.S. college or university attended
Program Requirements
| CGS 1100 | Microcomputer Applications | 3 cr. |
| GEB 1011 | Introduction to Business | 3 cr. |
| GEB 1136 | Introduction to E-Business | 3 cr. |
| MAR 1011 | Principles of Marketing | 3 cr. |
| MAR 2502 | Consumer Behavior | 3 cr. |
| MKA 1021 | Principles of Selling | 3 cr. |
| MKA 2511 | Principles of Advertising | 3 cr. |
| MNA 1100 | Interpersonal Behavior in Organizations | 3 cr. |
| QMB 1001 | Business Mathematics | 3 cr. |
| Any MAC, MGF, MTG, or STA prefix mathematics course listed in the College Catalog and Student Handbook | 3 cr. |
ANY MAC, MGF, MTG or STA prefix mathematics course listed in the College Catalog and Student Handbook - Students planning to transfer to the AS to BS Transfer Program should take MAC 1105.
Total Credit Hours: 30