MSIM5005 Bldg a Global Culture
Examines how to bring together into a cohesive whole the many factors involved in operating internationally. Besides obvious national cultural differences, there are different approaches to operations and sales and service. Examines leadership styles in other cultures and under other value systems. Focuses on effective management techniques and the importance of cultural sensitivity in making decisions and in communicating with customers and employees, and between Headquarters and subsidiaries. Examines theories of culture and diversity as they affect leadership style and practices. Stresses the importance of a ?global mindset? (while recognizing national and regional cultures) in the areas of team building, motivation, project management and conflict resolution. Company cases are studied to identify companies that have successfully established global cultures and those that have failed in the attempt. The cost of failure is analyzed in detail. Offers students the opportunity to participate in an intercultural self-assessment.