Business Administration - Concentration in Marketing and MIS, B.S.

Curriculum

B. Major Requirements (48 hours)

1. Core Courses (45 hours)

BUAD 115	Introduction to Business	3
ACCT 210	Financial Accounting	3
ACCT 220	Managerial Accounting	3
BFIN 311	Principles of Finance	3
BUAD 200	Business Communication	3
BUAD 240	Ethics	3
BMIS 380	Management Information Systems II	3
BUAD 241	Business Law	3
BUAD 360	Quantitative Methods for Business and Economics	3
BUAD 455	Strategic Management	3
BUAD 490	Internship I	3
ECON 260	Business/Economics Statistics I	3
MNGT 221	Principles of Management	3
MRKT 231	Principles of Marketing	3
BUAD 190	Management Information Systems	3

2. Core Electives (3 hours)

Select one course from each of the pairings of courses below

BUAD 456	International Business	3
	or
ECON 455	International Economics	3
	or
BFIN 455	International Financial Management	3

A. General Education Requirements (35 hours)

The following General Education courses are required for the major.

ECON 201	Principles of Economics I	3
ECON 202	Principles of Economics II	3
SPCH 314	Public Speaking	3
MATH 115	College Algebra	3
	or
MATH 118	Precalculus	3
	or
MATH 165	Calculus of Single Variable I	4

C. Related Area Requirements (3 hours)

PSY 212

General Psychology

3

D. Concentration Requirements (24 hours)

1. Concentration Core (12 hours)

MRKT 332	Consumer Behavior	3
MRKT 432	Marketing Management	3
BMIS 386	Business Systems Analysis and Design	3
BMIS 489	Project Management	3

2. Concentration Electives (12 hours)

Please select 6 credits from below (at least 3 credits from BMIS/BUAD and 3 credits from MRKT).

BMIS 475	Database Design and Management	3
BMIS 425	IT and Cyber Security Management	3
BUAD 341	Management Concepts for Project Managers	1
BUAD 342	Technical Writing for Project Managers	1
BUAD 343	Experiential Learning in Project Management	1
BMIS 398	Special Topics in Management Information Systems	3
BUAD 423	E-Commerce	3
MRKT 333	Sales	3
MRKT 331	Advertising and Promotion	3
MRKT 398	Special Topics in Marketing	3
MRKT 431	Retailing	3
BMIS 485	Business Intelligence and Analytics	3
MRKT 365	Marketing Research	3

E. Free Electives (10 hours)

Total Credit Hours: 120

B. S. Degree in Business Administration Suggested Curriculum Guide for Concentration in Marketing and MIS

Freshman Year

First Semester

UNIV 110	Freshman Seminar	1
HLTH 185	Health Concepts	2
ENGL 102	Composition I	3
BUAD 115	Introduction to Business	3
HIST 140	History of World Civilization, Prehistoric to 1500	3
	OR
HIST 141	History of World Civilization, 1500 to the Present	3
MATH 115	College Algebra	3
	OR
MATH 118	Precalculus	3
	OR
MATH 165	Calculus of Single Variable I	4
Total Credit Hours:		15

Second Semester

UNIV 120	Freshman Seminar II	1
ENGL 103	Composition II	3
	Natural Science	3
	Natural Science Lab	1
	Physical Education Elective	1
ECON 201	Principles of Economics I	3
BUAD 190	Management Information Systems	3
Total Credit Hours:		15

Sophomore Year

First Semester

ACCT 210	Financial Accounting	3
BUAD 200	Business Communication	3
ENGL 201	World Literature I	3
	OR
ENGL 202	World Literature II	3
SPCH 314	Public Speaking	3
ECON 202	Principles of Economics II	3
Total Credit Hours:		15

Second Semester

ACCT 220	Managerial Accounting	3
BUAD 241	Business Law	3
PSY 212	General Psychology	3
ECON 260	Business/Economics Statistics I	3
	Free Elective 1	1
	Fine Arts Elective	2
Total Credit Hours:		15

Junior Year

First Semester

MRKT 231	Principles of Marketing	3
BMIS 380	Management Information Systems II	3
BFIN 311	Principles of Finance	3
MNGT 221	Principles of Management	3
	Free Elective I	3
Total Credit Hours:		15

Second Semester

BUAD 360	Quantitative Methods for Business and Economics	3
BUAD 240	Ethics	3
MRKT 332	Consumer Behavior	3
	Concentration Course - 3	3
	Concentration Course - 3	3
Total Credit Hours:		15

Senior Year

First Semester

BUAD 490	Internship I	3
BMIS 489	Project Management	3
MRKT 432	Marketing Management	3
	Free Elective II	3
BUAD 456	International Business	3
	OR
ECON 455	International Economics	3
	OR
BFIN 455	International Financial Management	3
Total Credit Hours:		15

Second Semester

BUAD 455	Strategic Management	3
MRKT 365	Marketing Research	3
	Concentration Course - 3	3
	Concentration Course - 3	3
	Free Elective III	3
Total Credit Hours:		15

Total Credit Hours: 120