MGMT 2140 Retail Management
Develops a working knowledge of managing a retail business from a variety of perspectives with an emphasis on store management. The emphasis is on contemporary issues in retailing, particularly the process of supervising customer service and dealing with the changing demographics of retailing. An application focus on the use of information technologies, the internet, and electronic retailing is intended to give the student hands-on experience in retail management. Topics include: strategic retail management; store, non-store, and nontraditional retailing; retail human resource management; developing a customer-focused service strategy; managing customer service; retail operations and financial management; merchandise management; buying and inventory management; global, cataloging, and electronic retail management, information technology applications in retailing.
Prerequisite
ENG 191 grade of D or higher or ENG 1101 grade of D or higher or ENG 1101 grade of TR or higher or ENG 1010 grade of D or higher or
ENGL 1101 grade of D or higher or
ENGL 1010 grade of D or higher or
ENGL 1101 grade of TR or higher