Concentrations: Accounting; Business Economics; Finance; General Business; International Business; Management; Management Information Systems; Marketing; Sport Management
Business Minors: Accounting; Business Administration; Economics; Finance; International Business; Management; Management Information Systems; Marketing; Sport Management
Bachelor of Business Administration
The Bachelor of Business Administration degree program requires completion of university core requirements, program core requirements including two Capstone courses, and completion of the requirements of one of the nine concentrations that are part of the BBA program. The Bachelor of Business Administration degree requires completion of the Cardinal Career Readiness Program. The degree program requires completion of a minimum of 120 credit hours.
A concentration is a minimum of 18 semester hours within a discipline, of which a minimum of nine hours must be upper-division hours. Students also have the opportunity to complete a minor in these and other subject areas. See the complete list of Minors offered by the University.
Students pursuing the BBA degree must complete MATH 1304: College Algebra, or MATH 2303: Introduction to Probability and Statistics, or a higher level mathematics course with a grade of C or Higher.
Accounting
The Bachelor of Business Administration degree program with a concentration in Accounting prepares students for professions in all functional areas of accounting.
Students who choose this degree with a concentration in Accounting can expect a comprehensive and challenging program. Here, they can learn from and compete with the best and build strength of character that matters in the classroom, workplace, and throughout life.
The degree program offers a comprehensive and contemporary business education readying students to succeed in any number of fields. The business degree program also creates a strong foundation on which to develop field specializations. In addition to providing the technical skills necessary for a professional-level position, the ethical considerations of business are also emphasized. Rooted in the Mission of the University, the B.B.A. degree program prepares students to be principled leaders.
UIW Undergraduate Core Curriculum
UIW core coursework is required. Review the Undergraduate Core Curriculum Here and review the degree plans for each concentration for scheduling of the core curriculum classwork. In addition, 45 Community Service hours are part of all bachelor's degree programs. See Community Service.
| UIW Core Curriculum |
| Composition and Rhetoric |
6 credit hours |
| Literature and Art |
6 credit hours |
| Science and Mathematics |
7 credit hours |
| History and Behavioral Science |
6 credit hours |
| Philosophy and Religion |
9 credit hours |
| Second Language |
6 credit hours |
| Wellness and Physical Education |
3 credit hours |
| |
43 total core credit hours |
| |
|
| Community Service |
45 clock hours (non-credit) |
Business Core Prerequisite Coursework
These courses serve as prerequisites for required upper division business core courses.
| ACCT 2311 | Principles of Accounting I | 3 |
| ACCT 2312 | Principles of Accounting II | 3 |
| ECON 2301 | Principles of Macroeconomics | 3 |
| ECON 2302 | Principles of Microeconomics | 3 |
| MIS 2321 | Introduction to Information Systems | 3 |
| MIS 2325 | Information Management Applications | 3 |
| Total Credit Hours: | 18 |
Business Core Coursework
Accounting Core Coursework
The Accounting concentration requires completion of 15 credit hours of accounting courses.
Accounting Elective Coursework
The Accounting Concentration also requires nine credit hours of electives, which must be drawn from courses labeled ACCT 3000 or higher. View all ACCT 3000 or higher courses.
Additional Concentration Requirements
Concentrations within the BBA may offer selected topics to address special needs and interests. These courses are listed as 4399 Selected Topics and may be used to satisfy concentration requirements. Refer to descriptions of each concentration for more details.
Internship for Credit
Refer to the internship descriptions of each discipline for more details. All internships for credit require permission of the internship instructor and registration with the Career Services Internship Program. Internships are primarily an academic and/or intellectual endeavor, with the goal of establishing the link between theory and practice directly related to the student's major field of study. Once the approvals are in place a learning agenda will be established between the internship instructor and the student. Weekly activities and hours worked are reported to the internship instructor and Career Services. Most internships require a minimum GPA of 3.0 and completion of 12 hours of study in the discipline.
Business Economics
The Bachelor of Business Administration with a concentration in Business Economics is a 120 hour degree program that prepares students to succeed in a wide range of non-academic careers.
The degree program offers a comprehensive and contemporary business education readying students to succeed in any number of fields. The business degree program also creates a strong foundation on which to develop field specializations. In addition to providing the technical skills necessary for a professional-level position, the ethical considerations of business are also emphasized. Rooted in the Mission of the University, the degree program prepares students to be principled leaders.
UIW Undergraduate Core Curriculum
UIW core coursework is required. Review the Undergraduate Core Curriculum Here and review the degree plans for each concentration for scheduling of the core curriculum classwork. In addition, 45 Community Service hours are part of all bachelor's degree programs. See Community Service.
| UIW Core Curriculum |
| Composition and Rhetoric |
6 credit hours |
| Literature and Art |
6 credit hours |
| Science and Mathematics |
7 credit hours |
| History and Behavioral Science |
6 credit hours |
| Philosophy and Religion |
9 credit hours |
| Second Language |
6 credit hours |
| Wellness and Physical Education |
3 credit hours |
| |
43 total core credit hours |
| |
|
| Community Service |
45 clock hours (non-credit) |
Business Core Prerequisite Coursework
These courses serve as prerequisites for required upper division business core courses.
| ACCT 2311 | Principles of Accounting I | 3 |
| ACCT 2312 | Principles of Accounting II | 3 |
| ECON 2301 | Principles of Macroeconomics | 3 |
| ECON 2302 | Principles of Microeconomics | 3 |
| MIS 2321 | Introduction to Information Systems | 3 |
| MIS 2325 | Information Management Applications | 3 |
| Total Credit Hours: | 18 |
Business Core Coursework
Business Economics Required Coursework
Business Economics Elective Coursework
Choose 9 credit hours of upper division business electives from this list.
Business Economics Concentration General Elective Coursework
14 credit hours, or as many as are needed, of general electives must be taken to fulfill the 120 hour program requirement.
Total Credit Hours: 120
Finance
The Bachelor of Business Administration degree program with a Finance concentration develops global and social leaders who can direct companies and institutions to new paths of financial and economic growth that impact the whole community. The 120-hour degree program offers two paths of specialization: Financial Services and Financial Planning, each of which prepares students for careers in the most significant areas in finance.
The Financial Services career path allows students to improve their analytical and interpersonal skills required in the financial services sector. This sector includes not only banks but also insurance and investment firms. Students will take courses such as Financial Management, Financial Planning, and Investments.
The Financial Planning career path prepares students in areas of personal finance, such as risk management, insurance, estate planning, investment planning, and retirement, among others. The Financial Planning career path is recognized by the CFP® Board as a registered program.
The Bachelor of Business Administration degree program offers a comprehensive and contemporary business education, readying students to succeed in any number of fields. The program also creates a strong foundation on which to develop field specializations. In addition to providing the technical skills necessary for a professional-level position, the ethical considerations of business are also emphasized. Rooted in the Mission of the University, the Bachelor of Business Administration program prepares students to be principled leaders.
UIW Undergraduate Core Curriculum
UIW core coursework is required. Review the Undergraduate Core Curriculum Here and review the degree plans for each concentration for scheduling of the core curriculum classwork. In addition, 45 Community Service hours are part of all bachelor's degree programs. See Community Service.
| UIW Core Curriculum |
| Composition and Rhetoric |
6 credit hours |
| Literature and Art |
6 credit hours |
| Science and Mathematics |
7 credit hours |
| History and Behavioral Science |
6 credit hours |
| Philosophy and Religion |
9 credit hours |
| Second Language |
6 credit hours |
| Wellness and Physical Education |
3 credit hours |
| |
43 total core credit hours |
| |
|
| Community Service |
45 clock hours (non-credit) |
Business Core Prerequisite Coursework
These courses serve as prerequisites for required upper division business core courses.
| ACCT 2311 | Principles of Accounting I | 3 |
| ACCT 2312 | Principles of Accounting II | 3 |
| ECON 2301 | Principles of Macroeconomics | 3 |
| ECON 2302 | Principles of Microeconomics | 3 |
| MIS 2321 | Introduction to Information Systems | 3 |
| MIS 2325 | Information Management Applications | 3 |
| Total Credit Hours: | 18 |
Business Core Coursework
Finance Concentration Required Coursework
All students in the Finance concentration must take 9 credit hours of Finance coursework as listed.
Finance Concentration Selected Required Coursework
12 additional credit hours of Finance coursework are required, to be selected from BFIN 3000 and BFIN 4000 level courses.
General Elective Coursework
14 credit hours of general electives, or as many as are needed, must be taken to fulfill the 120 hour program requirement.
Total Credit Hours: 120
General Business
The general business concentration is designed for students considering a wide range of career paths. It provides a solid foundation in the essential areas of business. To fulfill the requirements for the general business concentration, the student must complete 18 credit hours in business courses at the 3000 or 4000 level from any of the following eight disciplines: Accounting, Finance, Management, Business Law, Economics, International Business, Management Information Systems, and Marketing. Of these, 6 credit hours must be at the 4000 level. The 18 credit hours must be from at least three different disciplines (no more than 6 credit hours per discipline may be applied towards the concentration).
UIW Undergraduate Core Curriculum
UIW core coursework is required. Review the Undergraduate Core Curriculum Here and review the degree plans for each concentration for scheduling of the core curriculum classwork. In addition, 45 Community Service hours are part of all bachelor's degree programs. See Community Service.
| UIW Core Curriculum |
| Composition and Rhetoric |
6 credit hours |
| Literature and Art |
6 credit hours |
| Science and Mathematics |
7 credit hours |
| History and Behavioral Science |
6 credit hours |
| Philosophy and Religion |
9credit hours |
| Second Language |
6 credit hours |
| Wellness and Physical Education |
3 credit hours |
| |
43 total core credit hours |
| |
|
| Community Service |
45 clock hours (non-credit) |
Business Core Prerequisite Coursework
These courses serve as prerequisites for required upper division business core courses.
| ACCT 2311 | Principles of Accounting I | 3 |
| ACCT 2312 | Principles of Accounting II | 3 |
| ECON 2301 | Principles of Macroeconomics | 3 |
| ECON 2302 | Principles of Microeconomics | 3 |
| MIS 2321 | Introduction to Information Systems | 3 |
| MIS 2325 | Information Management Applications | 3 |
| Total Credit Hours: | 18 |
Business Core Coursework
General Business Concentration Coursework
18 credit hours of General Business concentration coursework are required at the 3000 or 4000 level from any of the following eight disciplines: Accounting, Finance, Management, Business Law, Economics, International Business, Management Information Systems, and Marketing. Of these, 6 credit hours must be at the 4000 level. The 18 credit hours must be from at least three different disciplines (no more than 6 credit hours per discipline may be applied towards the concentration).
General Business Concentration General Elective Coursework
17 credit hours of general electives, or as many as are needed, must be taken to fulfill the 120 hour program requirement.
Total Credit Hours: 120
International Business
The Bachelor of Business Administration with a concentration in International Business is designed to provide a broad analysis of business opportunities abroad, as well as political climates, trade barriers, government incentives, and trade practices. Students enrolled in the Bachelor of Business Administration with a concentration in International Business program, other than international students who attend UIW on a student visa, are required to participate in a short-term study abroad program for at least one week or a semester-long study abroad program. Students may study abroad as soon as their second semester in their sophomore year.
UIW Undergraduate Core Curriculum
UIW core coursework is required. Review the Undergraduate Core Curriculum Here and review the degree plans for each concentration for scheduling of the core curriculum classwork. In addition, 45 Community Service hours are part of all bachelor's degree programs. See Community Service.
| UIW Core Curriculum |
| Composition and Rhetoric |
6 credit hours |
| Literature and Art |
6 credit hours |
| Science and Mathematics |
7 credit hours |
| History and Behavioral Science |
6 credit hours |
| Philosophy and Religion |
9 credit hours |
| Second Language |
6 credit hours |
| Wellness and Physical Education |
3 credit hours |
| |
43 total core credit hours |
| |
|
| Community Service |
45 clock hours (non-credit) |
Business Core Prerequisite Coursework
These courses serve as prerequisites for required upper division business core courses.
| ACCT 2311 | Principles of Accounting I | 3 |
| ACCT 2312 | Principles of Accounting II | 3 |
| ECON 2301 | Principles of Macroeconomics | 3 |
| ECON 2302 | Principles of Microeconomics | 3 |
| MIS 2321 | Introduction to Information Systems | 3 |
| MIS 2325 | Information Management Applications | 3 |
| Total Credit Hours: | 18 |
Business Core Coursework
International Business Concentration Required Coursework
To fulfill the requirements for the International Business concentration, the student must complete 12 credit hours of required International Business coursework, and 6 hours of International Business electives.
International Business Concentration Elective Coursework
6 credit hours of International Business electives are required, selected from this list.
International Business Concentration General Elective Coursework
17 credit hours, or as many as are needed, of general electives must be taken to fulfill the 120 hour program requirement.
Total Credit Hours: 120
Management
The Bachelor of Business Administration degree program with a concentration in Management prepares students for future career success in managing people, processes, projects, and technology in both large and small businesses.
In the Bachelor of Business Administration program students learn to think critically when analyzing business situations. Management students develop skills in leadership, communication, and team building. A balance between theory and practice is provided by faculty who have a variety of both national and international business experiences. The program offers a comprehensive and contemporary business education readying students to succeed in any number of fields. The program also creates a strong foundation on which to develop field specializations. In addition to providing the technical skills necessary for a professional-level position, the ethical considerations of business are also emphasized. Rooted in the Mission of the University, the Bachelor of Business Administration degree program prepares students to be principled leaders.
UIW Undergraduate Core Curriculum
UIW core coursework is required. Review the Undergraduate Core Curriculum Here and review the degree plans for each concentration for scheduling of the core curriculum classwork. In addition, 45 Community Service hours are part of all bachelor's degree programs. See Community Service.
| UIW Core Curriculum |
| Composition and Rhetoric |
6 credit hours |
| Literature and Art |
6 credit hours |
| Science and Mathematics |
7 credit hours |
| History and Behavioral Science |
6 credit hours |
| Philosophy and Religion |
9 credit hours |
| Second Language |
6 credit hours |
| Wellness and Physical Education |
3 credit hours |
| |
43 total core credit hours |
| |
|
| Community Service |
45 clock hours (non-credit) |
Business Core Prerequisite Coursework
These courses serve as prerequisites for required upper division business core courses.
| ACCT 2311 | Principles of Accounting I | 3 |
| ACCT 2312 | Principles of Accounting II | 3 |
| ECON 2301 | Principles of Macroeconomics | 3 |
| ECON 2302 | Principles of Microeconomics | 3 |
| MIS 2321 | Introduction to Information Systems | 3 |
| MIS 2325 | Information Management Applications | 3 |
| Total Credit Hours: | 18 |
Business Core Coursework
Management Concentration Required Coursework
To fulfill the requirements for the Management concentration, the student must complete 12 credit hours of required Business Management coursework, and 9 hours of Business Management electives.
Management Concentration Elective Coursework
9 credit hours of Business Management electives are required, selected from this list.
Management Concentration General Elective Coursework
14 credit hours of general electives, or as many as are needed, must be taken to fulfill the 120 hour program requirement.
Management Information Systems
The Bachelor of Business Administration degree with a concentration in Management Information Systems is a 120 credit-hour program utilizing new and emerging curriculum for app development, business intelligence and data analytics. The program advances an understanding of business fundamentals and technology management for decision making through critical thinking and applied theoretical practices towards the implementation of successful business strategies; it prepares students for careers in business, systems, operations, and project management through an interactive project-based curriculum program focused on data management, business intelligence, and analytics. Students engage with active business professionals in the Management Information Systems field and have opportunities for internships and certifications through partnerships with professional organizations. Students choose this program for a balance of theory and practice that enhances their educational experience and better prepares them for success in today’s fast paced work environment.
The Bachelor of Business Administration degree program offers a comprehensive and contemporary business education readying students to succeed in any number of fields. The E-program also creates a strong foundation on which to develop field specializations. In addition to providing the technical skills necessary for a professional-level position, the
ethical considerations of business are also emphasized. Rooted in the Mission of the University, the Bachelor of Business Administration program prepares students to be principled leaders.
For students interested in becoming data scientists and/or researchers, this program also offers a specialization in Data Analytics.
UIW Undergraduate Core Curriculum
UIW core coursework is required. Review the Undergraduate Core Curriculum Here and review the degree plans for each concentration for scheduling of the core curriculum classwork. In addition, 45 Community Service hours are part of all bachelor's degree programs. See Community Service.
| UIW Core Curriculum |
| Composition and Rhetoric |
6 credit hours |
| Literature and Art |
6 credit hours |
| Science and Mathematics |
7 credit hours |
| History and Behavioral Science |
6 credit hours |
| Philosophy and Religion |
9 credit hours |
| Second Language |
6 credit hours |
| Wellness and Physical Education |
3 credit hours |
| |
43 total core credit hours |
| |
|
| Community Service |
45 clock hours (non-credit) |
Business Core Prerequisite Coursework
These courses serve as prerequisites for required upper division business core courses.
| ACCT 2311 | Principles of Accounting I | 3 |
| ACCT 2312 | Principles of Accounting II | 3 |
| ECON 2301 | Principles of Macroeconomics | 3 |
| ECON 2302 | Principles of Microeconomics | 3 |
| MIS 2321 | Introduction to Information Systems | 3 |
| MIS 2325 | Information Management Applications | 3 |
| Total Credit Hours: | 18 |
Business Core Coursework
Management Information Systems Concentration Requirements
To fulfill the requirements for the Management Information Systems concentration, the student must complete 15 credit hours of required MIS coursework, and 9 hours of MIS electives.
| MIS 3325 | Introduction to Business Analytics and Intelligence | 3 |
| MIS 3362 | Systems Analysis and Specifications | 3 |
| MIS 3363 | Design and Implementation of Databases and Information Systems | 3 |
| MIS 4363/BMGT 4363 | Electronic Business Strategy, Architecture and Design | 3 |
| MIS 4370/BMGT 4370 | Project Management | 3 |
| Total Credit Hours: | 15 |
MIS Concentration Elective Coursework
9 credit hours of MIS electives are required.
Note: Only one of the following courses can be taken to count toward the 9-hour MIS elective requirements: MIS 4346 and MIS 4373.
| MIS 3367 | Networks and Telecommunications | 3 |
| MIS 4325 | Predictive Analytics and Forecasting | 3 |
| MIS 4330 | Data Mining and Data Analytics | 3 |
| MIS 4335 | Large Scale Distribution Processing | 3 |
| MIS 4346 | Systems and Quality Management | 3 |
| MIS 4373 | Operations Management | 3 |
| MIS 4399 | Special Topics | 3 |
| Total Credit Hours: | 9 |
Concentration General Elective Coursework
11 credit hours, or as many are needed, of general electives must be taken to fulfill the 120 hour program requirement.
Data Analytics Specialization Required Coursework
| MIS 3325 | Introduction to Business Analytics and Intelligence | 3 |
| MIS 4325 | Predictive Analytics and Forecasting | 3 |
| MIS 4330 | Data Mining and Data Analytics | 3 |
| Total Credit Hours: | 9 |
Total Credit Hours: 120
Marketing
The Bachelor of Business Administration in Marketing is a 120-hour degree program that prepares graduates to assume managerial responsibilities in the broad field of marketing disciplines, such as advertising, brand management, consumer behavior, marketing management, market research, not-for-profit marketing, retailing, sales and services marketing.
UIW Undergraduate Core Curriculum
UIW core coursework is required. Review the Undergraduate Core Curriculum Here and review the degree plans for each concentration for scheduling of the core curriculum classwork. In addition, 45 Community Service hours are part of all bachelor's degree programs. See Community Service.
| UIW Core Curriculum |
| Composition and Rhetoric |
6 credit hours |
| Literature and Art |
6 credit hours |
| Science and Mathematics |
7 credit hours |
| History and Behavioral Science |
6 credit hours |
| Philosophy and Religion |
9 credit hours |
| Second Language |
6 credit hours |
| Wellness and Physical Education |
3 credit hours |
| |
43 total core credit hours |
| |
|
| Community Service |
45 clock hours (non-credit) |
Business Core Prerequisite Coursework
These courses serve as prerequisites for required upper division business core courses.
| ACCT 2311 | Principles of Accounting I | 3 |
| ACCT 2312 | Principles of Accounting II | 3 |
| ECON 2301 | Principles of Macroeconomics | 3 |
| ECON 2302 | Principles of Microeconomics | 3 |
| MIS 2321 | Introduction to Information Systems | 3 |
| MIS 2325 | Information Management Applications | 3 |
| Total Credit Hours: | 18 |
Business Core Coursework
Marketing Concentration Requirements
Students must complete 9 credit hours of required courses.
Marketing Concentration BMKT Elective Coursework
12 additional hours of Marketing elective courses are required selected from BMKT 3000 and BMKT 4000 level courses.
Concentration General Elective Coursework
14 credit hours, or as many are needed, of general electives must be taken to fulfill the 120 hour program requirement.
Total Credit Hours: 120
Sport Management
The Bachelor of Business Administration degree with a concentration in Sport Management is a 120-hour program focused on the business of the sport industry. It prepares professionals to be leaders and managers who work collaboratively within sport organizations. The program develops competencies related to working in nonprofit foundations as well as various community outreach programs and other nonprofit amateur sports organizations.
The program extends business core concepts into the sport industry. Students learn the current practices of sport organizations used to build effective organizations, engage participants and compete in diverse sport contexts.
UIW Undergraduate Core Curriculum
UIW core coursework is required. Review the Undergraduate Core Curriculum Here and review the degree plans for each concentration for scheduling of the core curriculum classwork. In addition, 45 Community Service hours are part of all bachelor's degree programs. See Community Service.
| UIW Core Curriculum |
| Composition and Rhetoric |
6 credit hours |
| Literature and Art |
6 credit hours |
| Science and Mathematics |
7 credit hours |
| History and Behavioral Science |
6 credit hours |
| Philosophy and Religion |
9 credit hours |
| Second Language |
6 credit hours |
| Wellness and Physical Education |
3 credit hours |
| |
43 total core credit hours |
| |
|
| Community Service |
45 clock hours (non-credit) |
Business Core Prerequisite Coursework
These courses serve as prerequisites for required upper division business core courses.
| ACCT 2311 | Principles of Accounting I | 3 |
| ACCT 2312 | Principles of Accounting II | 3 |
| ECON 2301 | Principles of Macroeconomics | 3 |
| ECON 2302 | Principles of Microeconomics | 3 |
| MIS 2321 | Introduction to Information Systems | 3 |
| MIS 2325 | Information Management Applications | 3 |
| Total Credit Hours: | 18 |
Business Core Coursework
Sport Management Concentration Required Coursework
| SMHP 3301 | Introduction to Sport Management | 3 |
| SMHP 3302 | Human Factors in Sports Management | 3 |
| SMHP 3303 | Seminar in Sports Organizations and Public Market | 3 |
| SMHP 3319 | Internship in Sports Management | 3 |
| BMKT 3333 | Integrated Marketing Communications | 3 |
| PEHP 4345 | Psychomotor Development: Educational Implications | 3 |
| Total Credit Hours: | 18 |
Concentration General Elective Coursework
17 credit hours, or as many are needed, of general electives must be taken to fulfill the 120 hour program requirement.
Total Credit Hours: 120