General Business Track – Bachelor of Business Administration
In addition to the track courses listed below, the general education, BBA qualifying courses, prerequisite courses, upper division and free electives must be completed. The track in general business is composed of 27 credit hours (one required course in accounting, computer information systems, economics, finance, management, marketing) and three approved business electives.
General Business Track Requirements
General Education
Business Qualifying Courses
Business Prerequisite Course
| ACCT 281 | Principles of Financial Accounting | 3 |
| ACCT 282 | Principles of Managerial Accounting | 3 |
| BBA 261 | Business Law and Regulations | 3 |
| ECON 201 | Principles of Macroeconomics | 3 |
| ECON 202 | Principles of Microeconomics | 3 |
| Total Credit Hours: | 12 |
ECON 201 is an SBS II exchange counted in general education.
Upper Core BBA Courses
Students must be admitted to the School of Business Administration program to register for upper division business core courses. Admission requires completion of the business qualifying courses and a cumulative Morehead State GPA of at least 2.25 for all MSU and transfer courses.
| CIS 311 | Management Information Systems | 3 |
| FIN 360 | Business Finance | 3 |
| BBA 315 | Quantitative Analysis for Business | 3 |
| BBA 350 | Entrepreneurship and Innovation | 3 |
| BBA 363 | Ethical Decision Making in Business | 3 |
| BBA 370 | Operations and Service Management | 3 |
| BBA 380 | International Business | 3 |
| BBA 475 | Leadership Development | 3 |
| BBA 499C | Strategic Management | 3 |
| MATH 305 | Business Statistics | 3 |
| Total Credit Hours: | 27 |
BBA 380: (or international cooperative education, or international exchange course experience)
BBA 499C: The capstone is counted in general education.
Track Requirements
Choose one of the following: Accounting
Choose one of the following: Computer Information Systems
| CIS 320 | Web Technologies and Design | 3 |
| CIS 322 | Systems Security and Information Assurance | 3 |
| CIS 326 | Relational Databases and SQL | 3 |
| CIS 340 | Telecommunication and Networking | 3 |
| CIS 365 | Healthcare Informatics | 3 |
| CIS 413 | IS Design and Implementation | 3 |
| BIS 425 | Training and Development for Industry | 3 |
Choose one of the following: Economics
Choose one of the following: Finance
| FIN 370 | Working Capital Management | 3 |
| FIN 373 | Investments | 3 |
| FIN 375 | Accounting Analysis and Financial Decision Making | 3 |
| FIN 420 | Financial Markets and Institutions | 3 |
Choose one of the following: Management
Choose one of the following: Marketing
| MKT 340 | E-Marketing and Social Networking | 3 |
| MKT 345 | Marketing Strategies for Small Business | 3 |
| MKT 354 | Consumer Behavior | 3 |
| MKT 365 | Services and Relationship Marketing | 3 |
| MKT 452 | Marketing Research and Analysis | 3 |
| Total Credit Hours: | 18 |
Approved General Business Electives
| | Approved Electives | 9 |
| Total Credit Hours: | 9 |
Approved general business electives are any 300-level or 400-level business courses with the following prefixes: ACCT, BBA, CIS, ECON, FIN, MNGT, MKT or REAL. The nine hours of electives must consist of courses for which the prerequisites are met and courses that are not used to fulfill any other BBA-general business degree requirement. A maximum of three hours may be taken as cooperative education.
Free Electives
| | Free Electives | variable |
| Total Credit Hours: | 6 |
Total Credit Hours: 120