SPT 3520 SPORT SALES AND PROMOTION

Sales and promotion are the lifeblood of the sport and event industries. Students learn best practices for ticket sales, sponsorships, sales training, sales management, promotion, branding, advertising, public and community relations, and the use of technology and social media to create deeper consumer relationships.

Credits

4 sh

Prerequisite

SPT 3510 or MKT 3110

Previous Course Number

SPT 352

Powered by SmartCatalog IQ