MRKG 2348 Marketing Research and Strategies

Course Information

Course Description

MRKG 2348. MARKETING RESEARCH AND STRATEGIES (3-0-3) Practical experiences in analyzing marketing studies using data-driven decision-making processes. Includes interrelationships among the components of the marketing mix. Assessment Levels: R1, E1, M1. 52.1401

CIP Code

52.1401

Credits (SCH)

3

Lecture-Lab-SCH

(3-0-3)