2019-2020 Undergraduate General Catalog


Marketing Major

48 credit hours

Required Courses: 42 credit hours

 
ART 190Graphic Design I (A)

3

BSAD 310Principles of Marketing

3

BSAD 320Principles of Management

3

BSAD 340Business Law I

3

BSAD 382/ACCT 382Business Ethics

3

BSAD 411Marketing Research

3

BSAD 413Marketing Promotions

3

BSAD 415Personal Selling and Sales Management

3

BSAD 495Business Internship (W)

3

COMM 365/JOUR 365Public Relations

3

COSC 180Web Site Development and Design

3

COSC 205/BSAD 205Management Information Systems I

3

COSC 315Data Analytics

3

ECON 120Principles of Economics I (SS)

3

One Accounting course: 3 credit hours

ACCT 207Understanding the Numbers

3

ACCT 210Principles of Accounting I

3

Elective Course: 3 credit hours

Choose one course from the following:
BSAD 417Healthcare Marketing

3

BSAD 445Advanced Sport Marketing and Promotion

3