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Contents
UNIVERSITY PROFILE
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ACCT - Accounting
ACG - Accounting Graduate
BUS - Business Graduate
BUSN - Business
CRJS - Criminal Justice
DFAP - Media Design
ECON - Economics
EDU - Education
ENGL - English
FASH - Fashion
FINA - Finance
FIN - Finance Graduate
HCM - Healthcare Management - Graduate
HIST - History
HLTH - Healthcare Management - Undergraduate
HUMA - Humanities
INTR - Internship
ITAS - Information Technology - Security
ITCO - Information Technology - Core Concepts
ITDI - Information Technology Digital
ITNA - Information Technology - Networking
ITPM - Information Technology - Project Management - Graduate
ITSD - Information Technology
LCBH - Le Cordon Bleu® Hospitality Management
MATH - Mathematics
MGMT - Management
MGT - Management - Graduate
MKTG - Marketing
200
300
400
MKT - Marketing - Graduate
PHIL - Philosophy
PRES - Public Speaking
SCIE - Natural Sciences
SCM - Supply Chain Management - Graduate
SSCI - Social and Behavioral Sciences
UNIV - University Studies
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2020 AIU University Catalog
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Course Descriptions
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MKTG - Marketing
MKTG 205
Principles of Marketing
MKTG 305
Marketing Management
MKTG 340
Public Relations
MKTG 405
Consumer Behavior
MKTG 408
Advertising and Promotion Management
MKTG 410
International Marketing
MKTG 450
Marketing Campaign and Strategic Planning
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Course Descriptions