BMGT 4363 Elec Bus Strat/Arch/Design
This course introduces the concepts, vocabulary, and procedures associated with E-Commerce and the Internet. Students examine topics to include an overview of electronic commerce; e-marketplaces auctions and portals; online marketing and consumer behavior; business-to-business/consumer commerce;
e-government; e-learning; social networks; search engine optimization; e-commerce security; payment solutions and order fulfillment; e-commerce strategy and global issues; legal, ethical and tax issues; and launching an e-commerce business. Cross-listed with MIS 4363
Cross Listed Courses
MIS 4363
Prerequisite
( BINF
2321
OR MIS
2321) AND ( BMGT
3340
OR BINF
3340)
Offered
Fall