Stackable Certificates

Rochester University is excited to contribute to the upskilling movement happening within the marketplace by offering students an opportunity to earn stackable certificates within their degree. Each certificate represents a series of three courses that students can take to satisfy certificate and elective credit requirements. Students will be awarded a digital badge for each certificate they complete.

Digital Marketing

Required Courses:

MKT 3013	Social Media Marketing	3
MKT 3023	Email Marketing	3
MKT 3033	SEO and SEM	3

Entrepreneurship

Required Courses:

MGT 3683	Small Business and Entrepreneurship	3
MGT 3783	Entrepreneurial Business Plan	3

	Choose one:

MGT 2603	Principles of Management	3
MKT 2503	Principles of Marketing	3
MKT 3013	Social Media Marketing	3
MKT 3533	Consumer Behavior	3
MKT 3543	Integrated Marketing Communications	3

Health Care Management

Required Courses:

HCM 1304	Community and Public Health with Lab	4
HCM 2303	Principles of Health Care Management	3
HCM 3603	Health Care Operations Management	3

Leadership

Required Courses:

Any 9 LDR credits

Marketing

Required Courses:

MKT 2503	Principles of Marketing	3
MKT 3013	Social Media Marketing	3
MKT 3543	Integrated Marketing Communications	3

Market Research

Required Courses:

MKT 3533	Consumer Behavior	3
MKT 4513	Marketing Management	3
MKT 4523	Market Research	3

Organizational Behavior

Required Courses:

HRM 3613	Human Resource Management	3
MGT 2603	Principles of Management	3
MGT 3603	Organizational Behavior	3