ECO 2019 Economics of Competitive Strategy
This course uses microeconomics as a framework through which to explore the ways in which firms(and other organizations)compete. It will address questions such as: What businesses should a firm be in? How large should it be? What is the competitive nature of the markets in which the firm operates? How should a firm position itself to compete? What should be the basis of its competitive advantage? How sustainable is its competitive advantage likely to be? How should the firm organize its internal structure and systems? The course will be grounded in microeconomics but will spend a great deal of time examining case studies of actual firms and the markets within which they function.
LA
Prerequisite
Prerequisite: ECO.1012