300
Presents the development of the union movement; the relationship between management and unions and their varying approaches to collective bargaining; the issues in collective bargaining; public policy toward labor relations; administration and interpretation of union contracts; and the settlement of labor disputes.
Investigates the basic functions of management (planning, organizing, directing, and controlling) to provide a comprehensive familiarity with managerial literature, style, principles, and practices. It also encompasses evaluation of line, functional and line, and staff organizations, along with traditional and contemporary perspectives of management functions with emphasis on the systems approach.
Notes
Additional course fee applies.
Employs a mathematical and statistical approach to prototype decisions in business and economics. This provides a conceptual understanding of the role management science plays in the decision-making process. Resource allocation, queuing, competitive situations, and scheduling are considered. Some quantitative methodologies studied are linear and other mathematical programming, decision theory, and Markov analysis.
Provides students with an overview of the theory and practice of professional selling and sales management with an emphasis on the business-to-business selling environment. The selling process is presented, including prospecting, sales call planning, the approach, the presentation, negotiation, closing, and after-sale follow-up and service. Sales management topics include strategic planning, organizing, directing, controlling, motivating, compensating and evaluating the sales force.
Analyzes basic understanding of buyer decision-making processes and psychological, sociological, and cultural factors that influence these processes. This provides a basis for marketing decisions leading to buyer satisfaction.
Examines the field of marketing communications, with emphasis on consistent branding, marketing strategies and creative campaigns across both traditional and non-traditional marketing channels. Students will learn how to use branding, advertising, public relations, promotions, email marketing, and social media in the digital age to reach a brand’s awareness and sales goals. This course also provides a brief overview of inbound marketing and how it applies to integrated marketing communication plans
is an introductory course dealing with financial securities, investment principles, operation of securities markets, and the selection process for various investments. The purpose of the course, in the context of portfolio management, is to give students insight into the suitability of financial securities and basic evaluative techniques.
Junior standing
Security analysis is a method of performing fundamental research of tradeable financial instruments, namely stocks and bonds, to determine their intrinsic value. Derivatives and debt linked to securities will also be discussed. The process follows a bottom-up approach, focusing on quantitative factors but not excluding qualitative factors, to assess risk and value of individual securities.
studies the impact of the Federal Reserve, banking, insurance, economics, fiscal policy, and monetary policy from the perspective of finance. The course studies the history of financial institutions and policies from their origins through current events and issues. This allows students to develop a deeper understanding of the effect these institutions and their policies have on finance, investments, and the economy. Understanding how these institutions evolved and their direct or indirect impact on the economy is valuable for making sound decisions in finance.
Seeks to enhance the student experience in the semester abroad by facilitating informed cultural awareness, enhancing appreciation of European business practices, and advancing student engagement with faculty and professionals in European businesses and governmental agencies.
Addresses who is a European and looks at both past and current cultural crises and fears. The course emphasizes sensitivity to ethnic differences and promotes leadership in creating a cultural synergy and development of best practices for managing diversity in the global work culture.
Focuses on strategies for motivating, leading, and communicating with people across different countries and cultures. The course emphasizes a global perspective on hiring, training and developing employees, dealing with international labor unions, and building an effective global workforce.
Junior standing