Academic Catalog 2018-19

BUS 3001 Bus Commun.& Critical Thinking

This course helps students to develop sound business writing and presentation skills while honing critical thinking/analytic skills. Writing concepts include planning strategies, composing efficiently, revising effectively and quickly, providing constructive coaching to another writer, producing successful documents with enhanced image and effect, improving managerial review skills, recognizing nuances of written communication, and the effective use of ‘headlines’. Presentation concepts include planning a presentation strategy, designing the appropriate use of media, identifying audience need and characteristics, packaging the appropriate message for the audience, and using the body and voice effectively so as to develop a ‘stage’ presence. The upper division option available to transfer students requires an additional project. Prerequisite: a grade of C or above in English 1004 or equivalent.

Credits

3.00 units

Prerequisite

ENGL 1004 - lecture

Cross Listed Courses

BUS 2030